picture of book The Story Factor by Annette Simmons What’s your story? Who are you? Where do you come from? When you seek to influence others you face. The Story Factor. Inspiration, Influence, and Persuasion. through the Art of Story telling. by Annette Simmons. (Notes by Gary Tomlinson). Preface: What’s your. 19 Feb and persuasion through the art of storytelling by Annette Simmons.

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This one missed the mark. Stories allow people to change their own minds — Story pulls people rather than pushes them.

So in order to shift behaviour one needs to change the meaning people put on things. This tends to be a bit better of a story than I have a Comp.

A real vision story connects with people in a way that shrinks today’s frustrations in light of the promise of tomorrow. In this day and age people have so much access to information, they no longer crave it but are overloaded by it. You can and you must tell a story if you expect to succeed as a marketer. Mar 05, Maria rated it did not like it. Telling such stories can help neutralise concerns without direct confrontation. Quotes from The Story Factor Although I do believe there could have been more specific tips that might have helped me improve my storytelling skills, it comes down to this: An idea that is fully formed – fully understood – that sticks; right in there somewhere.

Wired For Story Lisa Cron.

The Story Factor

Story telling operates as a litmus test of accountability that simultaneously inspires and reminds us to stay true to our values.

Any agreement that depends on policing future behavior is not addressing some force or dynamic still working against your desired goal. If the story is good enough, then the audience will come to their own conclusion without being pushed.

Slmmons I meet new people for the first time I’ve changed my “Who I am story” to explain how I am from Pittsburgh and my great-grand-father was a butcher. The vision stories A real vision connects with people at a deep level. Notes from the book are at Webby Clare. Over one hundred stories drawn from the front lines of business and government, as well as myths, fables, and parables from around the world, illustrate how story can be used to persuade, motivate, and inspire in ways that cold facts, bullet points, and directives can’t.

People value their own conclusions more highly than yours. The story helps you build an interpretation around the facts, making absorbtion easier. Everyone who cares about positive change at an individual, organizational or global level should experience The Story Factor.

The Story Factor : Annette Simmons :

Why because those stories create ideas, ah yes ideas those resilient little parasites. Sep 13, Blake rated it did not like it Shelves: Behaviour is driven by meaning. Tell the right story and we can make the toughest, most tthe person melt. Mar 18, John rated it really liked it. Personal stories vs fables The power of an authentic personal story — Authentic personal stories are the most powerful to tell.

The main reason for this deficiency is that story as a form defies “rules” and “models. They need help finding their wisdom. The Story Factor explains what a powerful tool narratives can be, and unravels the art of telling your own stories. Now it’s time for you to go anjette. Often in meetings there is a stalemate situation with both sides not budging.

The Story Factor by Annette Simmons

Then I slipped it into a shipment of books that I ordered and it sat on my shelf for several more months. Story helps provide meaning, shape and relationship to the data — it paints a picture from the cacophony of dots.

Why should story be any less powerful today? Story lets egos sleep. Contrary to popular belief, bad decisions are rarely made because people don’t have all the facts. Because they didn’t tell as good of a story.

The Story Factor: Inspiration, Influence, and Persuasion through the Art of Storytelling

Why I Am Here Stories – Your reasons for wanting to influence may combine selfish ish desires for power, wealth, or fame with selfless desires to benefit the organization, society, or a particular group of people. Jun 11, Dennis Gillingham rated it really liked it. She argues that trying to explain how and why a story works beyond some simple principles is like dissecting a kitten to see why thd is cute.

Jan 13, Geoff rated it it was amazing Shelves: Writing for Story Jon Franklin.